About FALX

Precision Braking. No Compromise.

FALX was founded with one objective: to engineer braking systems that withstand the most demanding driving environments.

Based in the UAE - a region defined by heat, performance culture, and desert extremes - FALX products are developed to exceed standard operating conditions.

We design systems across performance categories:

• Street refinement

• Track reliability

• Race dominance

• Desert endurance

Our philosophy is simple:
Performance must be measurable. Reliability must be proven. Engineering must be intentional.

FALX is built for drivers and riders who expect control - not excuses.

Founders:

"Good things take time" - Parth M. Purandare 

Parth is a professional motorcycle rider with 5 years or riding experience and loves to engage frequently in the car and bike community. At FALX his role is backend IT development, technical design, customer relations for a personalized experience and overlooking manufacturing and quality control operations.

"Your culture is your brand." - Muhammad Ashar Khan

Ashar is a car enthusiast with great experience in Marketing in his professional career. At FALX he brings his marketing expertise to overlook business development, marketing, sales and finance operations and maintains customer relations for high retention and satisfaction.